Small budget, big impact

By Ben O'Connell

Spending less doesn’t take meaning away from a wedding, but it does shape what’s possible on the day. When you look at the numbers, there isn’t one simple average that New Zealand really agrees on. Different reports land in different places, but they all point to the same idea: weddings here can range widely, from very modest celebrations through to events that reach well into five figures and beyond.

The recent Knot’s Real Weddings Study put the average American wedding spend around the US$35,000 mark, so just under NZ$60,000. New Zealand lacks parallel data but local industry reports and vendor pricing often place the typical wedding here, depending on the guest count, location and season, within the mid tens of thousands.

But in 2025, one wedding planner told media the typical wedding cost around $87,000, sparking conversation. Susannah Reid, director of The Wedding Planner, told media the average wedding spend was $58,800 in New Zealand in 2023, then $63,600 in 2024. Costs just keep rising. That’s once everything is included, especially when guest numbers climb and expectations around full-service vendors are high.

There’s just not one type of wedding these days, though. Just as some couples spend up at the higher end, as many deliberately pull things back by cutting guest lists, simplifying styling or prioritising only a few meaningful elements. Stories of weddings coming in under $10,000, especially for smaller guest counts or non-traditional venues, are very real here. Think backyard weddings, community spaces, and leaning into the DIY.

And then there’s the in-between space, where most couples sit, where the budget becomes a series of trade-offs rather than a fixed formula. Most couples will splurge on a couple of meaningful priority elements, such as food or photography, while scaling back elsewhere. It’s less about cutting corners, and more about deciding what actually matters when the day arrives.

At its heart, a wedding budget mostly just determines the shape not substance of the special day. It affects guest numbers, venue options, and how much is outsourced versus done by hand. It decides whether you’re booking a full-service team or calling in favours from friends. But it doesn’t decide the emotional weight of the day. A smaller budget doesn’t dilute the magic of a wedding day. If anything it can sharpen it, with fewer distractions, fewer obligations, and more focus on what the day is actually for.

Small budget, big impact

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